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Write The First Time.

psychology-driven copy & brand strategy

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I have over 10 years’ experience as a Copywriter & Brand Strategist specializing in translating words to dollars. My expertise is increasing sales through compelling and emotionally charged content. As the owner of Write the First Time, a full service copywriting company for Business Owners & Entrepreneurs, I love words and the power of selling through them.


I'm the expert that speakers, entrepreneurs, and business owners call on when they want to separate themselves from the competition, monetize their brand, and consistently secure work/clients.



My client base ranges from national best-selling authors, leading-edge companies,TEDx Speakers, Hall of Fame inductees to 7-Figure Business Owners.




It's simple: I sell YOU. Whether it is your company, brand or even your resume, my expertise in sales copywriting and brand strategy is your new secret tool. I am a master of taking the ideas out of your head and translating them into powerful sales driven content.


Whether you dislike the task of writing or are just not getting the results you desire, I convert your thoughts and brand into sales collateral that has a stronger and more defined niche, separates you from your competition, and translates words to dollars.


I have a passion for inventing persuasive wordplay from sales copywriting, compelling resumes, and entrancing biographies to humorous taglines for brand names. My innovative approach to writing has launched successful marketing campaigns for an array of industries including health, beauty, law, fashion, and eCommerce.



* National Finalist: Short Story Contest sponsored by Kimberly-Clark Global Sales, Inc.


* Nominated for a “Women Making a Difference Award” in the Los Angeles Business Journal for Outstanding Achievements in Business


* Published in the nationally recognized "Speaker Magazine" -                           The authoritative source for Keynote Speakers



Isn’t it time to CATAPULT your success?


Let's connect! I welcome your questions and look forward to meeting driven and talented professionals.

© 2017. Write the First Time is registered to Lisa Cafiero. All Rights Reserved.

Psychology-driven Copywriter &

Brand Strategist

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